Did you know that 90% of a child’s brain develops in the first five years of life? When you talk, read, sing, draw and play with your child, you’re helping them grow up smarter, happier and better prepared for a bright future. These are some of the easiest and most powerful activities you can do as a parent!

Read on to learn more about the campaign and explore fun everyday activities for your child today!



Talking with your child helps them become a stronger reader. Reading out loud with your child helps build their language skills. Singing with your child helps prepare them to learn how to read. Drawing helps your child learn the skills they need to write letters and words. Playing helps children practice what they are learning from you and others.


Start talking:

  • Talk to them about the different foods they see when you’re at the grocery store.
    “Those apples are red!”
  • Talk to them about the toys they are playing with during playtime.
    “That building block is big!”
  • Speak with them frequently everyday.


Start reading:

  • Ask a question about the story before you turn the page.
    “What do you think will happen next?”
  • Talk about the colors, shapes and characters
    “Look at the big yellow sun on the top of the page!”
  • Be prepared to read a favorite book repeatedly.


Start singing:

  • Make up songs for bath time, mealtime, bedtime or any time!
  • Read books that have songs in them to sing to your child.
  • Come up with sing-along songs that you can sing together while driving.


Start drawing:

  • Give your child a blank piece of paper and something to draw with.
  • Ask your child to draw you a picture of something familiar like your house or a family pet.
  • Make sure to hang their hard work on the fridge or somewhere they can see when they are done!


Start playing:

  • Use your imagination and your child is sure to follow! Pretend play and tell a story about the fun adventure you’re going on.
  • Visit the First 5 California activities page to find playtime fun for all 0-5 ages.
  • Keep it fun by making sure play is something both you an your child enjoy.

WASH | Wash hands for 20 seconds.

Washing your hands, wearing a mask and keeping six feet apart from others while out in public helps stop the spread of COVID-19 and other illnesses like the flu. Help your child practice these important steps early and often to keep your family healthy, happy and strong.

Download hand washing activities for your child here!

Wash hands for 20 seconds.

Washing your hands often and correctly is one of the best ways to prevent you and your child from getting sick. Make sure to wet hands, then add soap, lather, and scrub all around for 20 seconds.

Wear your mask.

Wearing a mask helps keep your family and others healthy. There are many ways to make wearing a mask fun for your child in order to keep everyone safe. Consider letting them decorate their mask to show off their art skills or use it as an opportunity to play pretend doctor, dentist or other mask wearing profession! Masks should not be worn by children under two. Learn more about proper mask wearing for you and your child here.

Stay six feet apart.

Wearing masks and staying six feet apart from those who are not part of your household can keep everyone safe. Talk to your child about the importance of physical distancing and make it fun! Count six feet together by using their toys to measure, then use that measurement when outside to remind them how far away to stay from others. Learn more about the importance of physical distancing here.

Want additional COVID-19 resources to learn about staying safe and more?
Visit our COVID-19 Resource page.